Mission and vision

We are convinced that a combination of technology, innovation and determination can make a real difference in the world we live in today. We live and work according to our unique working methodology “forest, production, products, recycling” and we are also convinced that forest products with recycling are a way of being an integral part of the solution to reduce carbon footprints and create a sustainable world.

Our mission is to accelerate the development of forests and biomasses into more sustainable materials through innovation and technological excellence.

Our vision is to be a global force that drives positive change towards a sustainable future.


Our values ​​drive everything we do.

Together, we share a common sense of urgency, a burning passion for our planet and a strong belief that things do not have to be the way they are today.

Try with courage

We are relentless innovators, fearless in our quest for solutions to solve some of the world’s biggest environmental problems. We are not afraid to challenge ingrained values ​​and refuse to believe that a problem is too big or too complicated to solve.

Creating an impact with integrity

We are on an urgent mission but will never compromise on doing what is right. We set a good example – honestly, bravely and openly and with integrity and sustainability at the core of everything we do.

Embracing the power of the team

We are a team made up of unique individuals, united by a common force.


We have developed the SUND method, which is our unique methodology from plant through production and product to recycling, with collaboration between these means that we can in a completely unique way get the breadth needed for complex projects globally.

Our methodology stands for forest, technology, products and recycling. Our billy-goat symbolizes strength, agility, curiosity, energy.